When Scrat’s inexorable pursuit of his acorn sets an asteroid on a Collision Course with Earth, it gave XAV the opportunity to contribute to an advertising and branding campaign that was out of this world.


From Trailers to TV spots, Online and In-Theater content to cross-promotional materials, XAV partnered with Fox Creative Marketing, International Marketing and Creative Content to leverage the legacy of the franchise, humor, messages of family and especially star power – into fun, entertaining advertising in theaters, on TV and across social.

We proudly did just about everything but help Scrat catch his nut.